scoop.co.nz 24 Mar, 2021 01:15 am

Classic Blunder: The Sequel - Part 8

Classic Blunder: The Sequel - Part 8
If Radio New Zealand’s board and management had not been forced to withdraw their plan to replace RNZ’s classical music programme with content aimed at the 18-34-year-old demographic, Concert FM’s audience would now be using their television sets, mobile ...

If Radio New Zealand’s board and management had not been forced to withdraw their plan to replace RNZ’s classical music programme with content aimed at the 18-34-year-old demographic, Concert FM’s audience would now be using their television sets, mobile phones and iPads as radios.Jonathan Hunt, the broadcasting minister responsible for establishing Radio New Zealand and NZ on Air in 1989, could listen to himself and the cricket on AM and his beloved classical music on the state-of-the-art FM stereo network.As Radio New Zealand’s management were to explain in their answers to written questions from the Social Services and Community Select Committee, which conducted this year’s annual review of the broadcaster’s performance, young people today had multiple devices so any new service had to be on multiple platforms, the more the better and including the old steam wireless.” The approach of Radio New Zealand’s management, coming from commercial radio or, in the case of its chief executive, Paul Thompson, having no prior experience at all in broadcasting let alone public broadcasting, is in marked contrast to the strategy that their counterparts at the BBC’s Radio 3 — the model for Concert FM — employ to attract an audience.

The attempt by Radio New Zealand’s move to end its life as a radio network has eroded trust between management and staff and between the broadcaster and listeners.But, while seemingly ignorant of the special provisions relating to Radio New Zealand Ltd in sections 174-178 of the Radiocommunications Act 1989, RNZ’s management along with Broadcasting Minister Kris Faafoi and his advisers in the Ministry for Culture and Heritage are well-acquainted with the letter of the law when it comes to section 8(c) of the Radio New Zealand Amendment Act 2016.

Read full story at scoop.co.nz