Award-winning Twenty20 Beef Club enhances pricing structure to benefit Kilkenny farmers

The innovative Twenty20 Beef Club calf-to-beef programme has unveiled a new and enhanced pricing structure with increased club premium and breed bonus payments for new and existing members.For Club Members, Seán Molloy, Tirlán’s Chief Ingredients & Agri Officer, said: “The significant enhancements applied to the Twenty20 Beef Club are a positive endorsement of the success of this club and will ensure it continues to grow and provide value to Tirlán farms.It’s their fourth year as members of the Twenty20 Beef Club.‘No brainer’ “I would highly recommend the Twenty20 Beef Club calf to beef system,” Seán Daly said.
In addition, the weight bands for eligible cattle have been significantly widened to offer more farmers the opportunity to take part in the sustainable programme that offers Club Members access to valuable market outlets.The enhancements are expected to earn Club Members an average of €100 to €200 above the market price.